Saudi Infrastructure Expo (SIE), showcases and discusses the systems and infrastructure needed for the creation of smart cities in the Kingdom of Saudi Arabia. Focusing on four key industry pillars; water, urban connectivity, utilities and smart technology, the curated show sectors cover the entire range of products, services and technology within the infrastructure industry.
The objective of this UX design project was to make a website with a futuristic design, reflecting the future that Saudi Arabia holds in the world of infrastructure and energy.
The new website design received positive feedback from attendees, with many praising its ease of use and the personalized recommendations feature